TEASER
Throughout the 20th century, numerous famous works of art have vanished. Some were destroyed, others stolen. To preserve their memory and unveil their secrets, i've set out on a mission to revive and reveal them. Introducing a traveling museum dedicated to lost artworks of the 20th century. As visitors explore its spaces, they breathe life into these forgotten treasures through innovative technologies.
Ticketing
Discover lost art, becoming alive.
This experience allows the artworks to fully and freely express themselves, offering visitors an immersive dive into their intimate stories and experiences. Discover the website below where you can purchase your tickets and discover next expositions.
SPACE
The museum is designed as a labyrinth, guiding visitors through the artworks as if they were conducting an investigation. This structure also creates a sense of oppression and disorientation in certain areas. Constructed with modular walls, it's easy to assemble and transport, allowing a wide audience to discover these rare works and raise awareness about art preservation.
Visiting Kit
At the outset, every visitor is provided with a tour kit. It includes: An informative brochure introducing the museum's mission and preparing visitors for their journey. A testimonial book tailored for those fully immersed in the museum experience. An individual pass granting access to the museum, featuring a personal code to initiate the journey.
Visitor journey
Visitor starts with a tablet guiding them. Before each artwork, they explore a space with wall projections hinting at its disappearance. Using the tablet, they scan empty frames to reveal the artwork in augmented reality.
Online communication
Posts, Reels, VR, AR...
A cohesive feed reflecting the overall art direction, featuring modern content, clues about the artworks, exhibition announcements, and captivating stories about the lost creations.
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OFFLINE
Digitalized Facades, Interactive Flyers, Annual campaigns...
Direct Visual Ads: Clear visuals that immediately convey the message.
Immersive Ads: Fully engage the audience with interactive elements.
Interactive Campaigns: Encourage audience participation and engagement.
Concept Store
Lost artworks
A selection of empty frames, symbolizing lost artworks over time, will be available for purchase. In collaboration with prestigious brands like IKEA and art boutiques, visitors can acquire a piece of artistic history with a personalized label. This concept store primarily serves as a communication operation, aiming to raise awareness about lost art.
