PUBLICIS
100 YEARS
Publicis has gone through some major transformations over the past 100 years, from its beginnings in 1926 as a creative hot shop in Montmartre, to its international expansion, embrace of data and technology, and its position today as the industry’s leading holding company.
100 Years. One Story.
A milestone like no other: to celebrate Publicis’ 100 years, we crafted a unique film, a bold, emotional journey of a lion that never gives up.
Months of teamwork across Talent, Production, Post, Sound and Business Affairs brought this story to life. I contributed on the generative AI side, pushing creativity and tech further to shape this one-of-a-kind piece. Watch the full film above, and check out the teaser below.
