D'ORGANES
« L'Agence de la Biomédecine »,
a French public organization, is dedicated to coordinating and promoting organ, tissue, and cell donation in France. Its primary goal is to save lives by facilitating and regulating the donation and transplantation process. As the national authority, the Agency ensures the ethical, efficient, and transparent management of the donation and transplant system, while raising awareness among the public about the importance of this generous and vital act.
DVI Campaigns
The awareness and education process led by the Biomedicine Agency involves several steps. Firstly, it utilizes various communication channels to inform the public about the importance of organ, tissue, and cell donation, as well as the transplantation process. I worked on explanatory videos, social media posts, donation campaigns, and video graphics.
City Ambassador Initiative.
French municipalities become Organ Donation Ambassador Cities: a way to encourage passersby to reflect on the topic, as well as to show their solidarity and take action for health. My mission: Create the ITV graphics. The ITV is available in French version.
Agency
DDB Paris
Year
2022-2024
Client
Don d'organes et de tissus
Briefs
Motion & graphics, Interview attires,
brand identity...
SoMe
The organ donation social media feed is refreshed regularly with new artistic direction. I worked to make the feed more colorful and joyful, regularly animating it with stories and carousels
